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Ford to Sell GT for $400,000, Build Only 250 Units Per Year

March 6, 2015

It is a fact that supercars come with huge price tags. Certain models from Porsche, Ferrari and McLaren require buyers to shell out more than $1 million to bring home the ride. This is why people expected the new Ford GT to be expensive. When Ford Motor Co. unexpectedly unveiled the mid-engine supercar at the 2015 North American International Auto Show in January, those who were present at the reveal knew for a fact that it would be costly. However, they probably did not expect just how costly it would be.

Ford offered a different kind of surprise at the 2015 Geneva International Motor Show. Dave Pericak, chief of the Ford Performance division, told journalists in attendance that the GT will have a price tag similar to that of the Lamborghini Aventador. This means that the American supercar will cost around $400,000.

As expected, the hefty price tag was a shock. The last GT Ford made had a sticker price of around $150,000.

Pericak explained to Car and Driver why Ford is giving the new GT such a steep price tag. He said that the latest version of the supercar is different from anything the Blue Oval has made in the past. He implied that the cost is justified by the technology and engineering that comes with the vehicle. It is important to note that the new Ford GT is built with carbon fiber and aluminum, and is powered by a twin-turbocharged 3.5-liter EcoBoost V6 that generates more than 600 horsepower.

Probably the only thing more surprising than the price is the fact that the supercar in question is a Ford. When asked if the world is ready for a $400,000 Ford-badged supercar, Pericak answered in the affirmative. He reasoned that while the GT will be priced competitively with the Aventador, it will be a “different and better car.”

Unfortunately for those who wish to own the new GT, the bad news does not end with the Aventador-like base price. Ford plans to make fewer examples of its halo car—much, much fewer than the previous one. According to Pericak, Ford is expected to make GTs in the “hundreds, rather than thousands.” And when he said “hundreds,” he meant just 250 units annually.

In contrast, Ford built more than 4,000 units of the previous GT in the span of about two years.

With its ridiculous price and limited production, the new Ford GT is clearly different and more exclusive than all the GTs before it and all other Blue Oval offerings ever built. It is also the most inaccessible, and in turn, probably the most disappointing for many car fans.

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